Social Media

Sep 4, 2024

BongaModels Social Media

This project involved creating social media visuals for BongaModels, a platform for models engaged in streaming. The primary goal was to design eye-catching graphics that enhance engagement, attract new models, and promote the platform’s features effectively.
Company: BongaModels
Task: Designing social media graphics to capture attention and drive user engagement
Role: Graphic Designer
Timeline: 2 years
Tools Used: Figma, Adobe Photoshop, Illustrator
The challenge was to create visually compelling promotional content that stands out on social media. The design had to be bold, modern, and engaging, using high-contrast visuals and dynamic typography while aligning with the brand’s identity.
Stage 1: Research
Analyzed competitors and industry trends to understand what visual styles perform best in engaging the target audience. Identified key elements that resonate with potential models and encourage sign-ups.
Stage 2: Visual Concept
Developed multiple visual styles, from sleek and elegant to bold and playful. Focused on high-energy, modern color palettes, gradients, and interactive elements that attract attention on social media feeds.
Stage 3: Design and iterations
Created high-resolution promotional banners for Instagram, Twitter, and Facebook. Designed engagement-focused stories and ad creatives for paid promotions. Iterated based on feedback to enhance conversion-driven elements.
Stage 4: Launch
Delivered ready-to-use assets for various social media formats. Optimized designs for maximum engagement using platform-specific best practices.
The social media campaign successfully increased engagement and attracted new models to the platform. The high-impact visuals stood out in feeds, leading to a higher conversion rate for sign-ups and platform interaction.
This project reinforced the importance of bold visual communication in social media marketing. By focusing on modern aesthetics, strong branding, and engagement-driven design, we created assets that not only looked stunning but also effectively boosted audience interaction and platform growth.